| Module Title: | Media Studies 1 |
|---|
| Language of Instruction: | English |
|---|
| Module Delivered In |
No Programmes
|
| Teaching & Learning Strategies: |
The learning outcomes detailed above will be achieved through the following teaching methodologies:
Lectures – Communication of knowledge and ideas from lecturer to student.
Problem Solving – Students will participate in group activities to apply knowledge and theory to experiences of the media.
Class Discussion – Students will be actively encouraged to participate in debates and discussions
E- Learning – VLE (Blackboard) will be used.
Studio Based Learning – Media Studios will be used to train students in radio and television presentations |
| Module Aim: |
The aim of this module is to provide students with a comprehensive introduction to Media Studies. Student's will receive training in radio and television presentation. The student’s oral and written communications skills will be developed. |
| Learning Outcomes |
| On successful completion of this module the learner should be able to: |
| LO1 |
Describe key theories in Media Studies |
| LO2 |
Perform TV and Radio Presentations |
| LO3 |
Describe features and structures of media industries |
| LO4 |
Written, analytical and critical thinking skills for humanities research |
| LO5 |
Analyse media texts |
| Pre-requisite learning |
Module Recommendations
This is prior learning (or a practical skill) that is recommended before enrolment in this module.
|
| No recommendations listed |
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module. |
| No incompatible modules listed |
Co-requisite Modules
|
| No Co-requisite modules listed |
Requirements
This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed. |
| No requirements listed |
Module Content & Assessment
| Indicative Content |
|
Media Industries
Media Industries, Public Service Broadcasting, Globalisation, Media and Society
|
|
Representation
Gender and Race in Media and Popular Culture, Stereotypes
|
|
Genre and Narrative
Narrative Theory and Structures, Genre, Radio Genre
|
|
Audience
Introduction to Media Audiences, Media Ethics, Censorship, Introduction to New Media
|
|
Practical Work 1. Studio
Introduction to TV presentation,
Introduction to Radio Presentation,
Role of the voice in Radio.
|
|
Practical Work 2. Writing
Introduction to script writing for for non-fiction formats
|
|
Analysis of Media Texts
Intoduction to Semiotics and Semiotic Theory, Textual Analysis, Texts and Contexts
|
|
Media and Authenticity
Nature of truth-telling in media, Photography and Authenticity, Documentary Genre, News Media, News Worthiness, Citizen Journalism and New Media
|
| Assessment Breakdown | % |
|---|
| Continuous Assessment | 50.00% |
| End of Module Formal Examination | 50.00% |
| Continuous Assessment |
|---|
| Assessment Type |
Assessment Description |
Outcome addressed |
% of total |
Assessment Date |
| Examination |
1.Written Examination. |
1,3,4 |
10.00 |
Week 12 |
| Practical/Skills Evaluation |
2.TV Presentation and script. |
2,4 |
10.00 |
Week 11 |
| Practical/Skills Evaluation |
3. Radio Presentation and script. |
2,4 |
10.00 |
Week 13 |
| Project |
Analysis of Media Text |
1,3,4,5 |
20.00 |
Week 12 |
| End of Module Formal Examination |
|---|
| Assessment Type |
Assessment Description |
Outcome addressed |
% of total |
Assessment Date |
| Formal Exam |
Three hour written examination |
1,3,4,5 |
50.00 |
End-of-Semester |
SETU Carlow Campus reserves the right to alter the nature and timings of assessment
Module Workload
| Workload: Full Time |
| Workload Type |
Frequency |
Average Weekly Learner Workload |
| Lecture |
30 Weeks per Stage |
1.50 |
| Practicals |
30 Weeks per Stage |
1.50 |
| Estimated Learner Hours |
30 Weeks per Stage |
3.67 |
| Total Hours |
200.00 |
|