BUSS H4601 - Enterprise

Module Title:Enterprise
Language of Instruction:English
Credits: 5
NFQ Level:8
Module Delivered In 1 programme(s)
Teaching & Learning Strategies: A combination of lectures, tutorials, screenings, group discussions, practical workshops and field trips.
Module Aim: To give the students the necessary skills to attain a thorough knowledge of the media business.
Learning Outcomes
On successful completion of this module the learner should be able to:
LO1 Identify and examine the entrepreneurial role of the producer in sourcing finance, commissions and markets for media productions
LO2 Formulate a comprehensive understanding of the pathways into the sector and the self-motivational skills required for the media industries.
LO3 Work as an individual and a member of a team and have developed appropriate communication and interpersonal skills.
LO4 Apply the practical skills acquired on the academic programme to a real world or workplace environment.
Pre-requisite learning
Module Recommendations

This is prior learning (or a practical skill) that is recommended before enrolment in this module.
No recommendations listed
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module.
No incompatible modules listed
Co-requisite Modules
No Co-requisite modules listed
Requirements
This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed.
No requirements listed
 

Module Content & Assessment

Indicative Content
Enterprise and the business of media production
Operating as a sole trader.
Funding and finance
Irish and European sources of funding and finance for media production
Agencies supporting media production
An examination of the support agencies and representative bodies for media production and personnel in Ireland
Setting up a production company
The information required to set up an independent production company
Broadcasting and commissioning
Understanding a variety of commissioning needs
Broadcasting models
Financial models for broadcasting
Sole Trader
Understanding the role of a sole trader in the media industries and tax implications for same.
Assessment Breakdown%
Continuous Assessment60.00%
Project40.00%
Continuous Assessment
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Case Studies An examination of a key film or television text from a business and enterprise perspective. 1,2,4 30.00 n/a
Project A research project that will examine business practice and financial planning for producers and entrepreneurs. 1,3,4 40.00 n/a
Presentation A presentation examining company structures, finance and distribution options available for production companies in Ireland. 1,2,3,4 30.00 n/a
No Project
No Practical
No End of Module Formal Examination

SETU Carlow Campus reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Frequency Average Weekly Learner Workload
Lecture Every Week 2.00
Tutorial Every Week 1.00
Independent Learning Every Week 2.00
Total Hours 5.00
 

Module Delivered In

Programme Code Programme Semester Delivery
CW_EETVM_B Bachelor of Science (Honours) in TV and Media Production 8 Mandatory