Module Title:Strategic Management
Credits: 10
NFQ Level:8
Module Delivered In 10 programme(s)
Teaching & Learning Strategies: This module will be delivered by means of formal and participative style lectures. Relevant video material from the internet and library will form a central role in the teaching and learning experience. Interactive discussion and in-class application of theories through case studies will be used. Online strategy simulation games will be used to develop the student skill-set in 'strategizing' in an environment that reflects real-life scenarios. Guest speakers will be invited from relevant industry positions to share industry experiences.
Module Aim: The module is designed to develop the student’s skills in diagnosing the strategic health of organisations and providing strategic recommendations. The module aims to improve the student’s sensitivity to strategic issues and the quality of their strategic thinking. It builds on the students’ previous study of the core business fields of the principles of Management, Finance, Human Resource Management and IT management.
Learning Outcomes
On successful completion of this module the learner should be able to:
LO1 Conduct an in-depth analysis of both the organisational and external environments as part of the strategy formulation process
LO2 Recognise and demonstrate the importance of ethical principles in the strategic decision making process
LO3 Demonstrate business insight in designing business and corporate strategies
LO4 Apply cross-functional and holistic thinking in choosing appropriate structures and cultures for achieving particular strategies
LO5 Demonstrate an appreciation of the potential obstacles to strategy implementation in an organisation and develop methods to overcome such obstacles
LO6 Critically assess management challenges with strategic performance evaluation
Pre-requisite learning
Module Recommendations

This is prior learning (or a practical skill) that is recommended before enrolment in this module.

No recommendations listed
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module.
No incompatible modules listed
Co-requisite Modules
No Co-requisite modules listed
This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed.
No requirements listed

Module Content & Assessment

Indicative Content
Introduction to Strategic Management
• Basic concepts in strategic management • Corporate governance and social responsibility
Scanning the Environment
• Environmental scanning and industry analysis • Internal scanning: organisational analysis
Strategy Formulation
• Strategy formulation: situation analysis and business strategy • Competitive and cooperative strategies • Directional strategies • Portfolio analysis
Strategy Implementation and Change Management
• Organising and staffing for action • Leading and managing organisational culture
Evaluation and Control
• Common problems in performance evaluation • Evaluation tools • Guidelines for proper control
Strategic Contexts
• Strategic Issues in Entrepreneurial Ventures and Small Businesses • Strategic Issues in Not-For-Profit Organizations • Strategic Issues in MNCs
Assessment Breakdown%
Continuous Assessment60.00%
End of Module Formal Examination40.00%
Continuous Assessment
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Case Studies Part 1 - Environmental Analysis 1 20.00 Week 12
Case Studies Part 2 - Strategy Formulation 1,2,3,4 20.00 Week 22
Other Online strategy simulation and reflective feedback 1,2,4,5,6 20.00 Week 26
No Project
No Practical
End of Module Formal Examination
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Formal Exam n/a 2,3,4,5,6 40.00 End-of-Semester

ITCarlow reserves the right to alter the nature and timings of assessment


Module Workload

Workload: Full Time
Workload Type Frequency Average Weekly Learner Workload
Lecture Every Week 3.00
Independent Learning Time Every Week 4.00
Total Hours 7.00
Workload: Part Time
Workload Type Frequency Average Weekly Learner Workload
Lecture 26 Weeks per Stage 1.50
Independent Learning Time 26 Weeks per Stage 6.19
Total Hours 200.00

Module Delivered In

Programme Code Programme Semester Delivery
CW_BBACT_B Bachelor of Arts (Honours) in Accounting 3 Mandatory
CW_HHIBU_B Bachelor of Business ( Honours) in International Business 4 Mandatory
CW_BBACF_B Bachelor of Business (Honours) in Accounting & Finance 4 Mandatory
CW_BBACF_B_OLD2 Bachelor of Business (Honours) in Accounting & Finance - Add on 4 Mandatory
CW_BBLAW_B Bachelor of Business (Honours) in Business with Law 4 Mandatory
CW_BBHRM_B Bachelor of Business (Honours) in Human Resource Management 4 Mandatory
CW_HHMKT_B Bachelor of Business (Honours) in Marketing 4 Mandatory
CW_BRLMB_B Bachelor of Business(Honours) in Management 4 Mandatory
CW_BBBBM_B Bachelor of Business(Honours) in Management 4 Mandatory
CW_BBSCM_B Bachelor of Business(Honours) in Supply Chain Management 4 Mandatory