Module Title:Creative Radio and Storytelling
Language of Instruction:English
Credits: 5
NFQ Level:7
Module Delivered In 3 programme(s)
Teaching & Learning Strategies: Lecture. Field work. Group work. Experiential learning. Flipped classroom. Presentation.
Module Aim: To develop competencies in audio broadcast media production underpinned by academic theory and industry research.
Learning Outcomes
On successful completion of this module the learner should be able to:
LO1 Compose media texts appropriate for different audiences.
LO2 Unpack and judge media texts.
LO3 Demonstrate the ability to plan, design and implement audio media projects
LO4 Develop interpersonal and media networking skills underpinned by professional behaviours.
Pre-requisite learning
Module Recommendations

This is prior learning (or a practical skill) that is recommended before enrolment in this module.

No recommendations listed
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module.
No incompatible modules listed
Co-requisite Modules
No Co-requisite modules listed
This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed.
No requirements listed

Module Content & Assessment

Indicative Content
Media Practice
Creating audio for broadcast; storytelling; platform studies; interviewing
Media Theory
Radio studies; digital audio studies; audience studies; theories of storytelling
Professional Behaviours
Project managment; team and executive relationships; pitching;
Media Writing
Writing proposals; pitching; writing scripts; writing briefs
Assessment Breakdown%
Continuous Assessment30.00%
Continuous Assessment
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Short Answer Questions Scripting, call sheets and pre-production work. Professional actitivies associated with the management of media projects inlcuding presentations. 2,3,4 30.00 n/a
No Project
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Practical/Skills Evaluation Radio and audio pieces suitable for broadcast 1,2,3,4 70.00 n/a
No End of Module Formal Examination

SETU Carlow Campus reserves the right to alter the nature and timings of assessment


Module Workload

Workload: Full Time
Workload Type Frequency Average Weekly Learner Workload
Lecture Every Week 1.00
Lab/Lecture Every Week 2.00
Independent Learning Time Every Week 6.00
Total Hours 9.00

Module Delivered In

Programme Code Programme Semester Delivery
CW_DPCCS_B Bachelor of Arts (Honours) in Content Creation and Social Media 4 Mandatory
CW_BHCPR_B Bachelor of Arts (Honours) Public Relations and Media 4 Mandatory
CW_BHCPR_D Bachelor of Arts in Public Relations and Media 4 Mandatory