Module Title:Design Studio 3 (Artefact UX Design)
Language of Instruction:English
Credits: 10
NFQ Level:7
Module Delivered In 2 programme(s)
Teaching & Learning Strategies: Learners will engage through applied studio-based-learning (SBL) and user engagement, in individual/collaborative data collection, analysis and evaluation for problem/opportunity identification, ideation and problem-solving. Learning is supported through synchronous/asynchronous lecture and/or resource, facilitated micro-tasks and group discussion, tutor formative feedback, facilitated tutor-learner and peer-to-peer critique/review, e-learning and self-directed learning, and self/peer reflection on engagement/process/output toward strategy enhancement and further learning; using on-campus and/or blended and hybrid approaches.
Module Aim: The aim of the module is to enable the learner use hypothesise and design-brief to identify and define new product opportunity. The learner will develop applied output which focuses on artefact UX, making artefact use easy, intuitive and flexible, while also providing the user surprise and delight, and embody social/cultural meaning through detail attribute.
Learning Outcomes
On successful completion of this module the learner should be able to:
LO1 Learner can interpret research outcomes to tightly specify design intent and user experience through hypothesis and design brief.
LO2 Learner can prepare textual and diagrammatic technical output to effectively communicate design specification and intent.
LO3 Learner can debate philosophical approach of visual language and design-decision within social/cultural/economic contexts.
LO4 Learner can insightfully self-critique, research method/process/decision, defend aesthetic philosophy, and attitude & behaviour.
Pre-requisite learning
Module Recommendations

This is prior learning (or a practical skill) that is recommended before enrolment in this module.

No recommendations listed
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module.
No incompatible modules listed
Co-requisite Modules
6043 DSGN H2R08 Marketing for Design
6860 DSGN H3425 Prototyping & Surfaces
6861 MODL H3405 Advanced 3D Computer Modelling
This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed.
No requirements listed

Module Content & Assessment

Indicative Content
ACQUISITION: (listening/reading/observing)
Project WBS and scheduling, qualitative/quantitive design research tools, data analysis, hypothesis, design brief, Maslow, narrative and metaphor, semantic symbolism, meaning in artefact.
COLLABORATION: (engaging/sharing/building)
Group project plan, group research findings, group PSS integration.
DISCUSSION: (tutoring/conversing/presenting)
Thematic selection, research framing, design hypothesis, problem clarification/design brief, analysis of data, form & story (within social, technological, economic, political contexts), product detailing, + group discussion.
INVESTIGATION: (searching/studying/evaluating)
Stakeholder map, sectoral analysis (SWOT), context map, persona-framing, user journey, sectoral benchmark, style/trends-board, mood-board, mind-map, parameter scoping (features & functions), space envelop/configuration, component specification, system integration, product service system (PSS) & eco-systems, visual language, detail refinement.
PRACTICE: (capturing/doing/communicating)
Sketching, mapping/modelling, measuring/calculating, rendering, role-play, formal oral presentation.
PRODUCTION: (designing/writing/modelling)
Group project plan, group research findings, individual hypothesis, individual directions, individual proposal, individual design process design-book, individual report, individual defence interview.
Micro-Task (24/48 hr.)
• WILD CARD - short design exercise to address identified class need; likely to support learning. • 24 HOUR CHALLENGE - group design challenge; normally in collaboration with partner college.
Assessment Breakdown%
Continuous Assessment100.00%
Continuous Assessment
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Project P14-Artefact UX Design; Form & Story: Assessment of learner engagement with secondary qualitative and qualitative data, analysis and research, to hypothesise and clarify design action focus through written design brief for new product opportunity; from thematic/sectoral areas. Application of design approach, method and tools to conceptualise, iterate, develop, refine, specify and communicate outcome; focused on development of appropriate visual vocabulary in form and story (visual narrative metaphor); reflecting emerging trends in product family, service system, eco-system, detail and/or user experience. 1,2,3,4 80.00 Week 13
Reflective Journal Learner prepares individual reflection on engagement, collaboration and performance in development of knowledge, skill and competency in design research, process and practice, and state design philosophy, and highlight future learning need/s. 2,4 5.00 Sem 1 End
Other Learner awareness, engagement and development of Graduate Attributes is captured on a five Likert Scale range; including module engagement, collaboration, contribution, professionalism, attitude & behaviours etc..   10.00 Ongoing
Oral Examination/Interview Learner defends engagement, acquisition, discussion/participation/collaboration, investigation, practice, production, synthesis of learning, and attainment of graduate attributes from across programatic modular content. 1,2,3,4 5.00 Sem 2 End
No Project
No Practical
No End of Module Formal Examination

SETU Carlow Campus reserves the right to alter the nature and timings of assessment


Module Workload

Workload: Full Time
Workload Type Frequency Average Weekly Learner Workload
Studio Based Learning Every Week 11.00
Independent Learning Every Week 8.00
Total Hours 19.00

Module Delivered In

Programme Code Programme Semester Delivery
CW_DHPDI_B Bachelor of Arts (Honours) in Product Design Innovation 6 Elective
CW_DHIDE_D Bachelor of Arts in Design 6 Elective